Tag Archives:RockYou
RockYou and Slingo Partner to Distribute RockYou's Bingo share
Game Uses RockYou’s Platform to Deliver Real Cash and Prizes
San Francisco, CA – Feb. 1, 2013 – RockYou rockyou.com and Slingo, Inc., a leading international cross-platform gaming company, today announced a publishing partnership to distribute RockYou’s Bingo game on Slingo’s popular social gaming portal that currently has more than 4 million registered players. The title is also expected to be released on mobile and tablet platforms 2013. (more…)
AMC & RockYou Launch The Walking Dead Social Game share
Fans Access Thrilling Social Game on Facebook
NEW YORK – August 9, 2012 – AMC and RockYou® today announced the launch of The Walking Dead Social Game, a story-based Facebook game based on AMC’s television series. Fans are invited to step into the zombie-filled world, where they will fight for their lives, help friends survive, and embark on chilling adventures with characters and settings from the show. Play the game now at https://apps.facebook.com/amcwalkingdeadgame/?amc
The Walking Dead Social Game blends elements of strategy and survival-horror to create a unique, tensioned-filled social gaming experience. Faced with an ever-present threat from man-eating zombies (called “walkers”), players use combat, stealth, and trickery to stay alive and to complete missions in their quest to survive the apocalypse.
“The audience for AMC’s ‘The Walking Dead’ are passionate and deeply interested in the world of the show. Our social game allows them to explore and experience the zombie apocalypse for themselves, along with their friends,” said Mac McKean, AMC’s svp of digital media.
The game offers a stat system based on the characters’ attributes such as stamina, shooting accuracy, range of movement and vision. As you progress you earn points, based on your skill, which enables you to improve on these stats. This all allows for players to customize the skill-set of the squad members. No one is safe as even the player’s own Facebook friends may turn and attack as blood-thirsty walkers. The game was developed by Eyes Wide Games of Atlanta, GA.
“Gamers are ready for a more robust gameplay experience on Facebook,” said Josh Grant, svp and GM of Studio Partners at Rock You. “We’re bringing a thrilling survival-horror game experience to a more social platform that both long-time gamers and fans new to the gaming space can enjoy.”
AMC concluded the second season of “The Walking Dead” in March of 2012. The episode was viewed by a record-breaking 9 million viewers and the series reigns as the most watched drama series in basic cable for adults 18-34, adults 18-49 and adults 25-54. AMC’s “The Walking Dead” is based on the comic book series written by Robert Kirkman and published by Image Comics. It tells the story of the months and years that follow after a zombie apocalypse and follows a group of survivors, led by police officer Rick Grimes, who travel in search of a safe and secure home. “The Walking Dead” Season 3 premieres Sunday, Oct. 14 at 9pm ET/PT on AMC.
About AMC
AMC reigns as the only cable network in history to ever win the Emmy® Award for Outstanding Drama Series four years in a row, as well as the Golden Globe® Award for Best Television Series – Drama for three consecutive years. Whether commemorating favorite films from every genre and decade or creating acclaimed original programming, the AMC experience is an uncompromising celebration of great stories. AMC’s original stories include “Mad Men,” “Breaking Bad,” “The Walking Dead,” “The Killing” and “Hell on Wheels.” AMC further demonstrates its commitment to the art of storytelling with its slate of unscripted original series, as well as curated movie franchises like AMC’s Can’t Get Enough and AMC’s Crazy About. AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, Sundance Channel and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile. AMC: Story Matters HereSM.
About RockYou
RockYou® is committed to defining the future of social gaming, creating products intended to serve players, advertisers, and developers alike. The company has dedicated itself to the development, distribution and monetization of high-quality games, including the celebrated Zoo World™ franchise. With advertising products that offer brands more meaningful interactions with players, RockYou creates an unmatched value-per-engagement for both brands and users. RockYou’s partnerships with world-class talent are part of their steadfast commitment to working with the next generation of social game developers. RockYou can be found on the World Wide Web at http://www.rockyou.com.
About Eyes Wide Games
Eyes Wide Games is an independent game studio focused on making high-quality social games with an emphasis on originality, playability, story, and fun. Located in Atlanta Georgia and founded in 2007, the game studio’s tools and platforms have enabled the rapid development of colorful worlds enjoyed by millions of players.
RockYou® Reveals Findings from Social Gamer Thought Leadership Research Study: Top 5 Insights About Social Gamers share
RockYou-commissioned first-of-its-kind study yields insights into attitudes, usage patterns, and real-world consumption habits of social game players
Redwood City, CA – September 28, 2011
RockYou®, a leading social gaming company, has announced the results of its Social Gamer Thought Leadership study, conducted by Interpret LLC, a top entertainment and media market research firm. Key findings, now available, provide valuable insights for advertisers and marketers, game developers, and industry thought leaders looking to understand the rapidly-evolving social game space. The study explores attitudes, behaviors, motivations, psychographics, and purchase intent among the current US social gaming population. It also categorizes social gamers—based on their gaming behaviors and attitudes—into four consumer segments. The results both confirm existing assumptions and provide unexpected, surprising information about players.
“RockYou is investing in the development of the social gaming landscape and its growth as a powerful advertising medium,” Julie Shumaker, SVP and GM of Media at RockYou said. “This study enables us to better understand social gamers and their motivations and provide advertisers, agencies, and social game developers with actionable information they can leverage in a rapidly evolving social economy.”
The study surveyed a range of over 2,000 social gamers in the US aged 18 and older, 60% female and 40% male, who play at least one hour a week.
Summary of Top Takeaways
Social gamers:
• are even more socially active online than expected: they spend 13 hours per week on social networks and an average of 9.5 hours per week on social games; have 218 social connections, 16.5 real-life friends who play the same social game as them, and have made 20 new friends through social gaming
• are increasingly sophisticated gamers: 50% of the current social gamer population owns at least one console; 25% prefer games with missions or quests; 22% say the fact that their online friends can see their score drives them to play more and harder
• are highly receptive to in-game ads, especially when offered real-world rewards or virtual currency in exchange: 42% of social gamers say they would be more motivated to play a social game that offered real world rewards (eg: a coupon or gift card); 55% of players would rather earn virtual currency than purchase it with real money; 24% of players report they have clicked on an ad in a social game and made an online purchase
• are avid consumers and valuable customers in the real world, making frequent purchases in entertainment, CPG, and many other major categories
• can be categorized into four distinct segments: affluent players who spend on in-game currency to get ahead; competitive players who play to win and broadcast their achievements; newbie players who are less tech-savvy and prefer free content; and devotees who are power users but also prefer free play (further information, including detailed demographic breakdown, available on request)
“Social gamers are a population who have gone from zero to 37 million in the US in just a few short years-making them a formidable entertainment audience, yet they are not well understood. This groundbreaking research, for the first time, sheds light on who social gamers are, what motivates them as consumers, and why they are so valuable,” said Michael Dowling, CEO of Interpret, LLC. “Data from the study will be instrumental in guiding publishers, marketers, and advertisers to understand how to best reach, engage and influence a unique segment of the buying public,” Dowling noted.
Extended details, including the audience segmentation results, are available upon request.
Please email socialgamerstudy@rockyou.com or call (650) 421-2037.
About RockYou
RockYou® is committed to defining the future of social gaming, creating products intended to serve players, advertisers, and developers alike. The company has dedicated itself to the development of high-quality games, including the award-nominated Gourmet Ranch™ and the celebrated Zoo World™ franchise. With advertising products that offer brands more meaningful interactions with players, RockYou creates an unmatched value-per-engagement for both brands and users. RockYou’s partnerships with world-class talent are part of their steadfast commitment to working with the next generation of social game developers. Founded in 2005 and headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM and Softbank. More information at www.rockyou.com.
About Interpret
Interpret is the leading cross-media market research firm. The company applies proprietary, cutting-edge methodologies and extensive category knowledge to help clients plan, test, and measure business strategies in the fast-evolving media landscape. Interpret’s unique combination of syndicated measurement products and custom market research services provides a common language across media for the key stakeholders of the digital age.www.interpretllc.com.
Molly Gerth, TriplePoint for RockYou
415-955-8500
RockYou® Launches Space Combat Game Galactic AlliesTM Today share
Explore New Planets, Build a Fleet of Ships, and Battle Friends in the Latest Facebook Game From Social Gaming Leader, RockYou
Redwood City, CA – September 21, 2011
RockYou® today launched its newest game for Facebook, Galactic Allies™. Developed by 3 Blokes™, a RockYou Studio, Galactic Allies is a game of space combat and discovery. In this story-driven game, players can explore the far reaches of the universe, collect and trade resources, build a fleet of ships and battle friends. The veteran team at Australia-based 3 Blokes brings a new depth of experience to social gaming with 3D rendered art and player-versus-player combat.
Galactic Allies offers episodic story content and introduces players on Facebook to a more casual version of the real-time strategy game (RTS). Alien planets provide a compelling setting for missions and asynchronous PvP combat gives players the flexibility to battle others without being online at the same time. Players can control individual units and maneuver their ships to create a unique combat experience. Ship and weapon upgrades can be earned amongst a variety of episodes and missions involving a varied cast of rich science-fiction characters.
“Galactic Allies alters expectations for what a Facebook game can be,” said George Fidler, VP and GM at 3 Blokes. “It’s a deep and compelling strategy game, but with the accessibility of a browser game.”
“Galactic Allies is the first game to be launched from our 3 Blokes studio since we acquired them in July,” said Jonathan Knight, SVP of Games at RockYou, “and it brings a new style and quality of play to the Facebook platform. We couldn’t be happier with the passion and creativity in the studio, and the result is something very special.”
For more information on titles by 3 Blokes, visit http://www.facebook.com/3blokes.
For more information about RockYou, visit www.rockyou.com.
About RockYou
RockYou® is committed to defining the future of social gaming, creating products intended to serve players, advertisers, and developers alike. The company has dedicated itself to the development of high-quality games, including the award-nominated Gourmet Ranch™ and the celebrated Zoo World™ franchise. With advertising products that offer brands more meaningful interactions with players, RockYou creates an unmatched value-per-engagement for both brands and users. RockYou’s partnerships with world-class talent are part of their steadfast commitment to working with the next generation of social game developers.
Founded in 2005 and headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM and Softbank. More information at www.rockyou.com.
About 3 Blokes, a RockYou Studio
3 Blokes, a RockYou Studio, is a social game development studio based in Brisbane, Australia. Founded in 2006, they have created top casual social games for Facebook, including Virtual Villagers, Hospital Town, Brainversity, and Magical Forest. Their most recent game, Galactic Trader, is a space trading and combat game for core gamers on the Facebook platform that peaked at 660,000 monthly active users. For more information, visithttp://www.facebook.com/3blokes.
Eddiemae Jukes/Molly Gerth, TriplePoint
650-996-0086
rockyou@triplepointpr.com
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The Fun Fair has arrived at Gourmet Ranch!! share
Roll up for fairground rides, stands, attractions and a mountain of tasty fairground food to cook.
We have released a new Fun Fair catering contract plus decor content for the event – details below.
In addition to this, we have introduced a feature named ‘Chained Ingredients Unlock’ so the player can now unlock ingredients as a group, saving them time. They also now know when they have unlocked all ingredients in each category by having a rosette icon appear in their Market screen.
Catering Quest 1 – 4th – 11th August
Dishes to be cooked:
· Easy Dish – Chocolate Fruit
· Medium Dish – Gumdrop Ice Cream
· Hard Dish – Pick and Mix
Rewards
· Reward 1 – 50 Speed ups
· Reward 2 – An Animated Carousel
· Reward 3 – An Animated Ghost House
Ingredients
| Name |
| Candyflossy Sheep |
| Milkshake Cow |
| Chocolate Fountain |
| Gumdrop Bush |
| Candy cane Plant |
| Lollipop Tree |
Recipes
| Recipe Name | Ingredient 1 | Ingredient 2 | Ingredient 3 |
| Chocolate fondue with marshmallows | Fountain chocolate | sugar | |
| Chocolate Fruit | Fountain chocolate | Strawberries | Orange |
| Gumdrop Cookies | Gumdrops | Oats | |
| Gumdrop Cake | Gumdrops | Wheat | Vanilla |
| Gumdrop Ice Cream | Gumdrops | Milkshake Milk | |
| Banana Milkshake with Gumdrop Toppings | Milkshake Milk | Gumdrop | Banana |
| Vanilla Milkshake | Milkshake Milk | Vanilla | |
| Candy Cane Ring Cake | Candy Cane | Wheat | chocolate |
| Candy Cane cookies | Candy Cane | Sugar | Oats |
| Candy Cane Fudge | Candy Cane | Chocolate | Milk |
| Candy Floss Stick | Candy Floss | ||
| Toffee Popcorn and Candy Floss Combo | Candy Floss | Corn | Sugar |
| Fruity Lollipops | Lollipop | Strawberry | |
| Lollipop cake | Lollipop | Wheat | Lemons |
| Pick and mix | Lollipop | Candy cane | Gumdrops |
Decor
| Item Name | Animated | Night Mode |
| Ghost House | Yes | Yes |
| House of Freaks | Yes | Yes |
| Hall of Mirrors | No | Yes |
| Duck Shoot | Yes | Yes |
| Fortune Teller | No | Yes |
| Waltzers | No | Yes |
| Carousel | Yes | Yes
|
RockYou- It's Always Playtime! share

RockYou® is committed to defining the future of social gaming, creating products intended to serve players, advertisers, and developers alike. The company has dedicated itself to the development of high-quality games, including the award-nominated Gourmet Ranch™ and the celebrated Zoo World™ franchise. With advertising products that offer brands more meaningful interactions with players, RockYou creates an unmatched value-per-engagement for both brands and users. RockYou’s partnerships with world-class talent are part of their steadfast commitment to working with the next generation of social game developers.
Founded in 2005 and headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM and Softbank.
Bring your Zoo to Life this Spring – Zoo World 2! share
In Zoo World 2 you can collect animals from all over the world and build a world-class zoo and home for endangered species!As the head of your own zoo, you will breed and nurture baby animals and help them grow into happy adults.Of course, babies will draw crowds to your zoo, so make sure you build enough animal exhibits, food stands, and shops to delight your guests! As you complete quests and save endangered species, you will unlock all kinds of exotic animals and willlearn fun facts about them, too.
Decorate and customize your zooany way you choose. Whether you prefer a lush, wild jungle withorangutans and tigers or a natural African savannah with lions, elephants, and giraffes, Zoo World 2 lets youeasily customize animal cages, paths, and terrain to create a unique environment. Through the game’s engaging social features, you can show off your zoo to other zookeepers, tour your friends’ zoos, and even babysit their animals while they are away.
Animals :
Screenshots :
GENRE: Simulation
KEYS FEATURES :
• Next-generation animals and zoo decorations
• Breed and nurture baby animals and watch themgrow into happy adults
• Animals have their own unique animations and react when you feed them or when they get sad
• Decorate your zoo by customizing cages, terrain, fences, and paths
• Learn interesting trivia about a variety of animals
• Save endangered species to unlock new animals
PLATFORM:
• Open animal exhibits, kiosks, and food stands for your guests and earn cash for your zoo
• Interact with fellow zookeepers through gifting and caring for their animals while they are away
• Lend animals to your friends to help them breed different species (post-launch feature)
• Participate in ongoing holiday and seasonal promotions to earn limited edition animals
DEVELOPER:
RockYou
Redwood City
PUBLISHER:
RockYou
LAUNCH DATE:
Spring 2011
About RockYou

RockYou® is committed to defining the future of social gaming, creating products intended to serve players, advertisers, and developers alike. The company has dedicated itself to the development of high-quality games, including the award-nominated Gourmet Ranch™ and the celebrated Zoo World™ franchise. With advertising products that offer brands more meaningful interactions with players, RockYou creates an unmatched value-per-engagement for both brands and users. RockYou’s partnerships with world-class talent are part of their steadfast commitment to working with the next generation of social game developers.
Founded in 2005 and headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM and Softbank. More information at www.rockyou.com.
Our previous post about RockYou : RockYou® Announces Zoo World™ 2, Coming to Facebook on June 8th
RockYou® Announces Zoo World™ 2, Coming to Facebook on June 8th share
RockYou®, a leading social gaming company, will soon unveil the next game in the playful Zoo World™ franchise, Zoo World™ 2. In Zoo World 2 players can collect animals from all over the world and breed adorable baby animals. Building on the original zoo simulation game – with over 50 million installs to date - Zoo World 2 will offer more interaction with a diverse set of species, deep customization options, and life-like animals.
Animals in Zoo World 2 express their moods in response to gameplay as zookeepers nurture their baby animals through adulthood. The new title also offers more ways for players to creatively design and decorate their own zoos. Whether players want a lush, wild jungle, a natural African savannah, or an Arctic snow setting, the possibilities are endless with the ability to layout paths, fences, water, decorations, exhibits, and more. Players can also lend a helping hand to fellow zookeepers, caring for their animals while they are away.
“Fans all over the world are very excited about the release of Zoo World 2 and their expectations are high,” said Jennifer Gee, Executive Producer at RockYou. “The team has worked hard to bring players a zoo experience that captures the charm of adult and baby animals alike. TheZoo World 2 graphics are best-in-class. We can’t wait to visit and showcase the unique zoos that our zookeepers will create.”
Zoo World 2 will launch on Facebook on June 8th. Prepare to bring your zoo to life, in the next game in the popular Zoo World franchise!
To learn more about Zoo World 2, visit http://www.facebook.com/ZooWorld2.
For more information about RockYou, visit www.rockyou.com.
About RockYou
RockYou® is a leading social gaming company delivering nearly 20MM monthly active users. The company developed the social game classicZoo World™, with 50MM installs to date, and the award-nominated Gourmet Ranch™, one of the fastest growing Facebook games. RockYou is launching Zoo World 2™ in late spring and is committed to the development of high quality titles and franchises for the social space.
RockYou empowers brands and game developers to reach and monetize audiences through innovative social advertising solutions, including Deal of the Day, video products and in-game brand integrations.
Founded in 2005 and headquartered in Redwood City, California, RockYou is funded by Sequoia Capital, Partech International, Lightspeed Venture Partners, DCM and Softbank.
RockYou acquires Playdemic share
Social app developer RockYou has acquired Playdemic, an England-based social gaming company, in order to boost its efforts to build more social games. Terms of the deal were not announced.
Paul Gouge, Playdemic’s CEO and founder, then said, “Being a part of RockYou gives us the opportunity to remain creatively independent, while leveraging RockYou’s vast network and expertise at scale to reach a wide audience with our games. We see a massive opportunity to expand the depth and quality of social games, and have found an ideal partner in RockYou.”
Playdemic’s one Facebook game is called Gourmet Ranch, by the way. With half a million users, it asks players to essentially manage both a farm and a restaurant, taking food all the way from the field to the dinner table.
Terms of the deal were not disclosed.
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